.mmm-page{--mmm-navy: #072f4d;--mmm-ink: #163650;--mmm-muted: #576b77;--mmm-green: #8dc63f;--mmm-green-ink: #4f7900;--mmm-teal: #23a6a8;--mmm-amber: #e9a23b;--mmm-red: #c2412d;--mmm-line: #e1e8ea;--mmm-grid: #e9eff0;--mmm-tint: #f4f8f6;--mmm-c-base: #dbe4e7;--mmm-c-calendar: #aebfc5;--mmm-c-tv: #49758e;--mmm-c-meta: #53b5ad;--mmm-c-search: #9bc66a;--mmm-c-ifood: #e8b65f;--mmm-c-price: #d39b8d;--mmm-c-promo: #9fb4bb;--mmm-c-stores: #84a0a9;color:var(--mmm-ink);background:#fff}.mmm-page h1,.mmm-page h2,.mmm-page h3,.mmm-page h4{text-transform:none}.mmm-page section[id]{scroll-margin-top:140px}.mmm-page a:focus-visible,.mmm-page button:focus-visible,.mmm-page input:focus-visible{outline:3px solid #527a1b;outline-offset:4px}.mmm-shell{width:min(100% - 128px,1376px);margin-inline:auto}.mmm-hero{position:relative;overflow:hidden;padding:56px 0 64px;background:radial-gradient(circle at 86% 12%,rgba(141,198,63,.13),transparent 26%),radial-gradient(circle at 60% 78%,rgba(35,166,168,.08),transparent 30%),linear-gradient(115deg,#fbfdf9,#fff 46%,#f4f9fa)}.mmm-hero:before{position:absolute;top:0;right:0;bottom:0;left:0;background-image:radial-gradient(rgba(7,47,77,.11) .65px,transparent .65px);background-size:19px 19px;-webkit-mask-image:linear-gradient(to right,transparent 0,#000 58%,#000 100%);mask-image:linear-gradient(to right,transparent 0,#000 58%,#000 100%);content:"";opacity:.38;pointer-events:none}.mmm-hero-grid{position:relative;display:grid;grid-template-columns:minmax(0,.82fr) minmax(0,1.18fr);gap:48px;align-items:center}.mmm-kicker{display:inline-flex;align-items:center;gap:9px;margin-bottom:24px;color:var(--mmm-green-ink);font-size:12px;font-weight:700;letter-spacing:.11em;text-transform:uppercase}.mmm-hero h1{margin:0;color:var(--mmm-navy);font-size:clamp(44px,4.1vw,68px);line-height:.99;letter-spacing:-.052em}.mmm-hero h1 em{color:var(--mmm-green);font-style:normal}.mmm-hero-copy>p{max-width:590px;margin:28px 0 26px;color:var(--mmm-muted);font-size:17px;line-height:1.62}.mmm-actions,.mmm-cta-actions{display:flex;flex-wrap:wrap;gap:13px}.mmm-primary,.mmm-secondary{display:inline-flex;min-height:51px;align-items:center;justify-content:center;gap:14px;padding:0 24px;border-radius:8px;font-size:14px;font-weight:650;transition:transform .18s ease,box-shadow .18s ease}.mmm-primary{color:#fff;background:linear-gradient(135deg,#6ea323,#8fc63c);box-shadow:0 12px 28px #679d2033}.mmm-secondary{border:1px solid rgba(7,47,77,.24);color:var(--mmm-navy);background:#ffffffd9}.mmm-secondary.is-light{border-color:#ffffff59;color:#fff;background:transparent}.mmm-primary:hover,.mmm-secondary:hover{transform:translateY(-2px);box-shadow:0 15px 30px #072f4d1f}.mmm-proof{display:flex;align-items:flex-start;gap:9px;max-width:540px;margin-top:22px;color:#66757f;font-size:12px;line-height:1.45}.mmm-proof svg{flex:0 0 auto;color:var(--mmm-green-ink)}.mmm-proof+.mmm-proof{margin-top:10px}.mmm-proof strong{color:var(--mmm-navy);font-weight:700}.mmm-roas-summary{margin:26px 0 0;overflow:hidden;border:1px solid #dce6e9;border-radius:14px;background:#fff;box-shadow:0 8px 28px #123b5605}.mmm-roas-summary-band{display:flex;align-items:center;flex-wrap:wrap;gap:6px 9px;padding:12px 16px;color:#fff;background:#0a334e}.mmm-roas-summary-band svg{flex:none;color:#a8d86a}.mmm-roas-summary-band strong{font-size:11px;font-weight:600}.mmm-roas-summary-band span{margin-left:26px;font-size:10px;color:#c7d8e2}.mmm-roas-summary-body{padding:16px}.mmm-roas-summary-heading{display:flex;align-items:baseline;justify-content:space-between;flex-wrap:wrap;gap:5px 12px;margin-bottom:12px}.mmm-roas-summary-heading strong{color:var(--mmm-navy);font-size:13px}.mmm-roas-summary-heading span{color:#71828d;font-size:9px}.mmm-roas-summary-grid{display:grid;grid-template-columns:82px minmax(0,1fr) 80px;gap:10px;align-items:center}.mmm-roas-summary-grid ul{margin:0;padding:0;list-style:none}.mmm-roas-summary-grid li{display:flex;align-items:center;height:28px;color:#647888;font-size:10px;white-space:nowrap}.mmm-roas-summary-grid ul:last-child li{justify-content:flex-end;font-weight:600;font-variant-numeric:tabular-nums}.mmm-roas-summary-grid li.is-increase{color:#4f7900}.mmm-roas-summary-grid li.is-decrease{color:#b74432}.mmm-roas-summary-result{display:grid;gap:4px;margin-top:12px;padding-top:11px;border-top:1px solid #edf2f4}.mmm-roas-summary-result span{color:#81909a;font-size:9px}.mmm-roas-summary-result strong{color:#4f7900;font-size:11px;font-weight:600}.mmm-index{position:sticky;top:78px;z-index:20;border-block:1px solid var(--mmm-line);background:#fffffff0;-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px)}.mmm-index .mmm-shell{display:flex;gap:6px;overflow-x:auto;padding:10px 0;scrollbar-width:none}.mmm-index a{flex:0 0 auto;padding:7px 12px;border-radius:999px;color:var(--mmm-muted);font-size:13px;font-weight:600;white-space:nowrap}.mmm-index a:hover{color:var(--mmm-navy);background:var(--mmm-tint)}.mmm-section{padding:96px 0}.mmm-tinted{background:linear-gradient(180deg,#f6faf8,#f1f7f5)}.mmm-eyebrow{display:block;color:var(--mmm-green-ink);font-size:11px;font-weight:750;letter-spacing:.13em;text-transform:uppercase}.mmm-page h2{margin:14px 0 0;color:var(--mmm-navy);font-size:clamp(32px,3.1vw,48px);line-height:1.06;letter-spacing:-.042em}.mmm-heading{max-width:920px;margin-bottom:42px}.mmm-heading>p,.mmm-split-copy>p:not(.mmm-callout){margin:20px 0 0;color:var(--mmm-muted);font-size:16.5px;line-height:1.68}.mmm-split{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:64px;align-items:center}.mmm-split.is-reversed{grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr)}.mmm-split.is-reversed .mmm-split-copy{order:2}.mmm-callout{margin:26px 0 0;padding:14px 18px;border-left:3px solid var(--mmm-green);border-radius:0 10px 10px 0;color:var(--mmm-ink);background:#8dc63f1a;font-size:15px;line-height:1.6}.mmm-callout strong{color:var(--mmm-navy);font-variant-numeric:tabular-nums}.mmm-callout-wide{max-width:980px;margin-top:28px}.mmm-inline-link{display:inline-flex;align-items:center;gap:8px;margin-top:22px;color:var(--mmm-navy);font-size:14px;font-weight:700}.mmm-inline-link:hover{text-decoration:underline;text-underline-offset:4px}.mmm-intro-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:32px 72px}.mmm-intro-copy p{margin:0 0 16px;color:var(--mmm-muted);font-size:16.5px;line-height:1.7}.mmm-contrast{grid-column:1 / -1;display:grid;grid-template-columns:1fr auto 1fr;gap:20px;align-items:center;margin-top:18px}.mmm-contrast article{height:100%;padding:26px 28px;border:1px solid var(--mmm-line);border-radius:16px;background:#fbfcfc}.mmm-contrast article.is-mmm{border-color:#79b52973;background:linear-gradient(150deg,#fbfef7,#f1f8ea);box-shadow:0 18px 40px #072f4d12}.mmm-contrast article>svg{color:#8aa0a8}.mmm-contrast article.is-mmm>svg{color:var(--mmm-green-ink)}.mmm-contrast article>span{display:block;margin:14px 0 12px;color:var(--mmm-navy);font-size:17px;font-weight:700}.mmm-contrast ul{display:grid;gap:9px;margin:0;padding:0;list-style:none}.mmm-contrast li{position:relative;padding-left:18px;color:var(--mmm-muted);font-size:14.5px;line-height:1.45}.mmm-contrast li:before{position:absolute;top:.55em;left:0;width:7px;height:7px;border-radius:50%;background:#c5d2d6;content:""}.mmm-contrast .is-mmm li:before{background:var(--mmm-green)}.mmm-contrast-arrow{color:var(--mmm-green-ink)}.mmm-chart{min-width:0;margin:0;overflow:hidden;border:1px solid rgba(8,57,86,.13);border-radius:20px;background:#fff;box-shadow:0 4px 8px #072f4d05,0 20px 50px #072f4d0f}.mmm-chart-toolbar{display:flex;gap:16px;min-height:82px;align-items:center;justify-content:space-between;padding:20px 24px;border-bottom:1px solid #edf1f2}.mmm-chart-toolbar>div{display:grid;gap:7px;min-width:0}.mmm-chart-toolbar span{display:flex;align-items:center;gap:7px;color:#6c7c86;font-size:11px;font-weight:500;letter-spacing:.01em}.mmm-chart-toolbar span i{display:none}.mmm-chart-toolbar strong{color:var(--mmm-navy);font-size:18px;font-weight:600;letter-spacing:-.02em;line-height:1.3}.mmm-chart-toolbar small{flex:0 0 auto;padding:5px 9px;border-radius:6px;color:#647780;background:#f3f6f6;font-size:10px}.mmm-chart-toolbar button{display:inline-flex;flex:0 0 auto;min-height:36px;align-items:center;gap:7px;padding:0 12px;border:1px solid #d5e0e3;border-radius:8px;color:var(--mmm-navy);background:#f7fafa;font:inherit;font-size:12px;font-weight:650;cursor:pointer}.mmm-chart-toolbar button:hover{border-color:#9cb5bb}.mmm-chart-body{padding:24px}.mmm-chart-body svg.mmm-plot{display:block;width:100%;height:auto;overflow:visible}.mmm-chart-split{display:grid;gap:18px}@media (min-width: 1181px){.mmm-chart-split{grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:28px;align-items:center}}.mmm-chart figcaption{padding:13px 18px;border-top:1px solid #e7edee;color:#66757f;background:#fafcfc;font-size:12.5px;line-height:1.5}.mmm-grid line{stroke:var(--mmm-grid);stroke-width:1;stroke-dasharray:3 5}.mmm-grid text,.mmm-axis-label{fill:#74848d;font-size:11px;font-variant-numeric:tabular-nums}.mmm-baseline{stroke:#b9c7cc;stroke-width:1.2}.mmm-value-label{fill:var(--mmm-navy);font-size:12px;font-weight:700;font-variant-numeric:tabular-nums}.mmm-zone-label{fill:#7c8b93;font-size:11.5px;font-weight:650;letter-spacing:.02em}.mmm-marker-label{fill:var(--mmm-navy);font-size:12px;font-weight:700}.mmm-channel-label{font-size:12.5px;font-weight:700;paint-order:stroke;stroke:#fff;stroke-width:4px;stroke-linejoin:round}.mmm-fill-base{fill:var(--mmm-c-base);background:var(--mmm-c-base)}.mmm-fill-calendar{fill:var(--mmm-c-calendar);background:var(--mmm-c-calendar)}.mmm-fill-tv{fill:var(--mmm-c-tv);background:var(--mmm-c-tv)}.mmm-fill-meta{fill:var(--mmm-c-meta);background:var(--mmm-c-meta)}.mmm-fill-search{fill:var(--mmm-c-search);background:var(--mmm-c-search)}.mmm-fill-ifood{fill:var(--mmm-c-ifood);background:var(--mmm-c-ifood)}.mmm-fill-price{fill:var(--mmm-c-price);background:var(--mmm-c-price)}.mmm-fill-promo{fill:var(--mmm-c-promo);background:var(--mmm-c-promo)}.mmm-fill-stores{fill:var(--mmm-c-stores);background:var(--mmm-c-stores)}.mmm-fill-residual{fill:#c9d4d8}.mmm-fill-total{fill:var(--mmm-navy)}.mmm-stroke-tv{stroke:#365e78;color:#365e78}.mmm-stroke-meta{stroke:#278d8a;color:#278d8a}.mmm-stroke-search{stroke:#6a942f;color:#6a942f}.mmm-stroke-ifood{stroke:#b47f24;color:#b47f24}.mmm-area{stroke:#fff;stroke-width:1;stroke-linejoin:round}.mmm-legend{display:flex;flex-wrap:wrap;gap:8px 18px;margin:12px 0 0;padding:0;list-style:none;color:#5f6f79;font-size:12.5px}.mmm-legend li{display:inline-flex;align-items:center;gap:7px}.mmm-legend i{display:inline-block;width:12px;height:12px;border-radius:3px}.mmm-legend .mmm-legend-secant{width:18px;height:0;border-top:2px dashed var(--mmm-navy);border-radius:0}.mmm-legend .mmm-legend-tangent{width:18px;height:3px;background:var(--mmm-green-ink)}.mmm-legend .mmm-legend-spend{background:#d5dfe2}.mmm-legend .mmm-legend-line{width:18px;height:0;border-top:3px solid currentColor;border-radius:0}.mmm-legend .mmm-legend-dot{width:10px;height:10px;border-radius:50%;background:var(--mmm-navy)}.mmm-legend .mmm-legend-ring{width:12px;height:12px;border:2px solid var(--mmm-navy);border-radius:50%}.mmm-legend .mmm-legend-dash{width:18px;height:0;border-top:2px dashed #8a9aa2;border-radius:0}.mmm-chart-hero{border-radius:22px}.mmm-chart-hero .mmm-chart-body{padding:24px}.mmm-hero-readout{display:grid;grid-template-columns:1fr 1fr;gap:24px;padding:24px 0;border-bottom:1px solid var(--mmm-line)}.mmm-hero-readout>div{display:flex;flex-direction:column;align-items:flex-start;gap:5px}.mmm-hero-readout>div+div{border-left:1px solid var(--mmm-line);padding-left:24px}.mmm-hero-readout span{color:#5f727d;font-size:12px;font-weight:500}.mmm-hero-readout strong{color:var(--mmm-navy);font-size:clamp(32px,3.2vw,44px);font-weight:550;line-height:1.1;letter-spacing:-.055em;font-variant-numeric:tabular-nums}.mmm-hero-readout>div:last-child strong{color:var(--mmm-green-ink)}.mmm-hero-readout small{color:#74848d;font-size:11px;line-height:1.4}.mmm-revenue-heading{display:flex;justify-content:space-between;gap:12px;padding:24px 0 10px;color:var(--mmm-navy);font-size:12px;font-weight:600}.mmm-revenue-heading small{color:#74848d;font-size:11px;font-weight:400}.mmm-revenue-plot .mmm-plot{touch-action:pan-y;cursor:crosshair}.mmm-lane-area{opacity:.68}.mmm-line-revenue{fill:none;stroke:var(--mmm-navy);stroke-width:2.6;stroke-linejoin:round;stroke-linecap:round}.mmm-line-without-media{fill:none;stroke:#96a9b1;stroke-width:1.3;stroke-dasharray:4 5}.mmm-week-cursor line{stroke:#7895a6;stroke-width:1;stroke-dasharray:3 4}.mmm-week-cursor circle{fill:var(--mmm-navy);stroke:#fff;stroke-width:3}.mmm-week-cursor rect{fill:#072f4d;opacity:.035}.mmm-lanes-legend{display:flex;flex-wrap:wrap;gap:8px 14px;padding:10px 0 20px;color:#627780;font-size:10px}.mmm-lanes-legend span{display:inline-flex;align-items:center;gap:6px}.mmm-lanes-legend i{display:inline-block;width:15px;height:0}.mmm-lanes-legend .mmm-key-revenue{border-top:2px solid var(--mmm-navy)}.mmm-lanes-legend .mmm-key-without-media{border-top:2px dashed #96a9b1}.mmm-lanes-legend .mmm-key-channel{width:7px;height:7px;border-radius:50%}.mmm-week-inspector{display:grid;gap:16px;padding:16px 18px;border:1px solid #e5edef;border-radius:12px;background:#f7fafb}.mmm-week-heading{display:flex;justify-content:space-between;align-items:center;gap:12px}.mmm-week-inspector p{display:flex;align-items:baseline;gap:10px;min-height:20px;margin:0;color:var(--mmm-navy);font-size:12px;font-weight:500;line-height:1.4}.mmm-week-inspector p span{flex:0 0 auto;padding:3px 7px;border:1px solid #dce6e9;border-radius:5px;color:#426175;background:#fff;font-size:10px;font-weight:600;font-variant-numeric:tabular-nums}.mmm-week-controls{display:flex;gap:4px;flex:none}.mmm-week-controls button{display:grid;width:28px;height:28px;place-items:center;border:1px solid #dce6e9;border-radius:6px;color:var(--mmm-navy);background:#fff;cursor:pointer}.mmm-week-controls button:hover{background:#eaf1f4}.mmm-week-controls button:disabled{opacity:.35;cursor:default}.mmm-week-inspector dl{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:8px;margin:0}.mmm-week-inspector dl div{display:grid;gap:4px}.mmm-week-inspector dt{color:#70828c;font-size:10px;font-weight:400}.mmm-week-inspector dd{margin:0;color:var(--mmm-navy);font-size:14px;font-weight:550;font-variant-numeric:tabular-nums;white-space:nowrap}.mmm-week-inspector .is-media dd{color:var(--mmm-green-ink)}.mmm-lane-details{margin-top:20px;border-top:1px solid var(--mmm-line)}.mmm-lane-details summary{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:18px 0;list-style:none;cursor:pointer}.mmm-lane-details summary::-webkit-details-marker{display:none}.mmm-lane-details summary>div{display:grid;gap:3px}.mmm-lane-details summary strong{font-size:12px;font-weight:550}.mmm-lane-details summary span{color:#70828c;font-size:11px}.mmm-lane-details summary>svg{color:#78909a;transition:transform .18s ease}.mmm-lane-details[open] summary>svg{transform:rotate(180deg)}.mmm-lane-details summary:focus-visible,.mmm-lanes-scroll:focus-visible{outline:3px solid #527a1b;outline-offset:2px}.mmm-lanes-scroll{overflow-x:auto;padding-bottom:16px}.mmm-detail-plot{display:block;width:100%;min-width:560px;height:auto;touch-action:pan-y;cursor:crosshair}.mmm-lane-label{fill:#547080;font-size:10.5px;font-weight:500}.mmm-lane-rule{stroke:#eef3f4;stroke-width:1}.mmm-lane-note{fill:#6f808a;font-size:10px;font-weight:500;font-variant-numeric:tabular-nums}.mmm-lane-step{fill:none;stroke:#8aa2ad;stroke-width:1.4;stroke-linejoin:round}.mmm-promo-bar{fill:var(--mmm-c-promo)}.mmm-event-mark polygon{fill:#fff;stroke:#9080b6;stroke-width:1.6}.mmm-connector{stroke:#9fb0b7;stroke-width:1;stroke-dasharray:3 3}.mmm-explorer-layout{display:grid;grid-template-columns:minmax(0,1.45fr) minmax(0,.55fr);gap:28px;align-items:start}.mmm-zone-threshold{fill:#f1f4f5}.mmm-zone-saturated{fill:#c2412d0f}.mmm-curve{fill:none;stroke:var(--mmm-c-tv);stroke-width:3.2;stroke-linecap:round}.mmm-secant{fill:none;stroke:var(--mmm-navy);stroke-width:1.8;stroke-dasharray:6 5;opacity:.75}.mmm-tangent{fill:none;stroke:var(--mmm-green-ink);stroke-width:3;stroke-linecap:round}.mmm-point{fill:var(--mmm-green);stroke:#fff;stroke-width:3;filter:drop-shadow(0 3px 6px rgba(7,47,77,.25))}.mmm-marker-today{stroke:var(--mmm-navy);stroke-width:1.4}.mmm-marker-breakeven{stroke:var(--mmm-red);stroke-width:1.4;stroke-dasharray:5 4}.mmm-explorer-controls{display:grid;grid-template-columns:auto 1fr;gap:10px 20px;align-items:center;margin-top:16px;padding:14px 16px;border-radius:12px;background:#f4f8f7}.mmm-explorer-controls label{display:grid;gap:2px}.mmm-explorer-controls label span{color:#66757f;font-size:12px;font-weight:650}.mmm-explorer-controls label strong{color:var(--mmm-navy);font-size:19px;font-variant-numeric:tabular-nums}.mmm-explorer-controls input{width:100%;min-height:44px;accent-color:var(--mmm-green-ink);cursor:pointer}.mmm-explorer-readout{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:10px;margin:12px 0 0}.mmm-explorer-readout>div{display:grid;align-content:start;gap:3px;padding:12px 14px;border:1px solid #e3eaec;border-radius:12px}.mmm-explorer-readout dt{color:#6a7a84;font-size:11.5px;font-weight:700}.mmm-explorer-readout dd{margin:0;color:var(--mmm-navy);font-size:22px;font-weight:700;letter-spacing:-.02em;font-variant-numeric:tabular-nums}.mmm-explorer-readout .is-marginal{border-color:#4f790059;background:#f6fbef}.mmm-explorer-readout .is-marginal dd{color:var(--mmm-green-ink)}.mmm-explorer-readout .mmm-verdict dt{font-size:14px}.mmm-explorer-readout .mmm-verdict dd{color:#5c6c75;font-size:12.5px;font-weight:500;letter-spacing:0;line-height:1.4}.mmm-verdict-increase{border-color:#4f790066!important;background:#f3faea}.mmm-verdict-increase dt{color:var(--mmm-green-ink)}.mmm-verdict-reduce{border-color:#c2412d59!important;background:#fdf4f2}.mmm-verdict-reduce dt{color:#a3321f}.mmm-verdict-hold dt{color:var(--mmm-navy)}.mmm-verdict-threshold{background:#f5f7f8}.mmm-verdict-threshold dt{color:#4b5b64}.mmm-concepts{display:grid;gap:14px}.mmm-concepts article{padding:20px 22px;border:1px solid var(--mmm-line);border-radius:14px;background:#fbfcfc}.mmm-concepts article.is-marginal{border-color:#79b52973;background:#f6fbef}.mmm-concepts span{color:var(--mmm-navy);font-size:15px;font-weight:750}.mmm-concepts p{margin:8px 0 0;color:var(--mmm-muted);font-size:14px;line-height:1.6}.mmm-zone-offair{fill:#f3f6f7}.mmm-spend-bar{fill:#d5dfe2}.mmm-adstock-line{fill:none;stroke-width:3.2;stroke-linecap:round;stroke-linejoin:round}.mmm-stat-row{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;margin-top:16px}.mmm-stat-row.is-two-by-two{grid-template-columns:repeat(2,minmax(0,1fr))}.mmm-stat-row>div{display:grid;gap:4px;padding:13px 15px;border:1px solid #e3eaec;border-radius:12px;background:#f8fbfa}.mmm-stat-row strong{color:var(--mmm-navy);font-size:26px;line-height:1.1;letter-spacing:-.03em;font-variant-numeric:tabular-nums}.mmm-stat-row span{color:#66757f;font-size:12.5px;line-height:1.4}.mmm-reallocation .mmm-chart-body{display:grid;gap:4px}.mmm-breakeven-line{stroke:var(--mmm-red);stroke-width:1.4;stroke-dasharray:6 5}.mmm-mroas-curve{fill:none;stroke-width:3;stroke-linecap:round}.mmm-mroas-extrapolated{fill:none;stroke-width:2;stroke-dasharray:3 5;opacity:.7}.mmm-mark-tv{--mark: #365e78}.mmm-mark-meta{--mark: #1a8a8c}.mmm-mark-search{--mark: #5c8f1a}.mmm-mark-ifood{--mark: #b97510}.mmm-channel-mark .mmm-ring{fill:#fff;stroke:var(--mark);stroke-width:2.5}.mmm-channel-mark .mmm-today-dot{fill:var(--mark)}.mmm-channel-mark .mmm-moving-dot{fill:var(--mark);stroke:#fff;stroke-width:2.5}.mmm-channel-mark .mmm-channel-label{fill:var(--mark)}.mmm-table-scroll{overflow-x:auto;margin-top:14px}.mmm-table{width:100%;min-width:480px;border-collapse:collapse;font-size:14px;font-variant-numeric:tabular-nums}.mmm-table th,.mmm-table td{padding:10px 12px;border-bottom:1px solid #e8eef0;text-align:right;white-space:nowrap}.mmm-table thead th{color:#6a7a84;font-size:11px;font-weight:700;letter-spacing:.05em;text-transform:uppercase}.mmm-table th:first-child{text-align:left}.mmm-table tbody th{color:var(--mmm-navy);font-weight:700}.mmm-table tbody th i{display:inline-block;width:10px;height:10px;margin-right:8px;border-radius:3px;vertical-align:-1px}.mmm-table .is-up{color:var(--mmm-green-ink);font-weight:700}.mmm-table .is-down{color:#a3321f;font-weight:700}.mmm-table caption{padding-bottom:8px;color:#6a7a84;font-size:12px;text-align:left;caption-side:top}.mmm-reallocation .mmm-table-scroll{margin-top:0}.mmm-reallocation .mmm-stat-row{margin-top:14px}.mmm-scenario-title{fill:var(--mmm-navy);font-size:13px;font-weight:750}.mmm-scenario-detail{fill:#5f6f79;font-size:11.5px;font-weight:600;font-variant-numeric:tabular-nums}.mmm-scenario-gain{fill:var(--mmm-green-ink);font-size:13px;font-weight:750;font-variant-numeric:tabular-nums}.mmm-sigma-band{fill:#072f4d0d}.mmm-residual-bar.is-normal{fill:#b7c5ca}.mmm-residual-bar.is-negative{fill:var(--mmm-red)}.mmm-residual-bar.is-positive{fill:var(--mmm-green-ink)}.mmm-flag circle{fill:var(--mmm-navy)}.mmm-flag text{fill:#fff;font-size:12px;font-weight:750}.mmm-flag .mmm-flag-pulse{fill:#8dc63f73;transform-box:fill-box;transform-origin:center;opacity:0}.is-settled .mmm-flag .mmm-flag-pulse{animation:mmmPulse 2.4s ease-out infinite}.mmm-flag-cards{display:grid;gap:14px}.mmm-flag-cards article{padding:18px 20px;border:1px solid #e3eaec;border-radius:14px;background:#fbfcfc}.mmm-flag-cards header{display:flex;align-items:center;gap:10px}.mmm-flag-cards header span{display:grid;width:24px;height:24px;place-items:center;border-radius:50%;color:#fff;background:var(--mmm-navy);font-size:12px;font-weight:750}.mmm-flag-cards header small{color:#6a7a84;font-size:12.5px;font-weight:650}.mmm-flag-cards header strong{margin-left:auto;font-size:18px;font-variant-numeric:tabular-nums}.mmm-flag-cards .is-down{color:#a3321f}.mmm-flag-cards .is-up{color:var(--mmm-green-ink)}.mmm-flag-cards h3{display:flex;align-items:center;gap:8px;margin:12px 0 8px;color:var(--mmm-navy);font-size:17px}.mmm-flag-cards p{margin:6px 0 0;color:var(--mmm-muted);font-size:14px;line-height:1.55}.mmm-flag-cards b{color:var(--mmm-ink);font-weight:650}.mmm-density-before{fill:#7a8d9629;stroke:#8a9ca4;stroke-width:1.5;stroke-dasharray:5 4}.mmm-experiment-band{fill:#8dc63f29}.mmm-experiment-mean{stroke:var(--mmm-green-ink);stroke-width:1.5;stroke-dasharray:4 4}.mmm-density-after{fill:#0b375724}.mmm-density-after-line{fill:none;stroke:var(--mmm-c-tv);stroke-width:3}.mmm-calibration-legend{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px;margin:14px 0 0;padding:0;list-style:none}.mmm-calibration-legend li{display:grid;grid-template-columns:auto 1fr;gap:3px 9px;align-items:center;padding:12px 14px;border:1px solid #e3eaec;border-radius:12px}.mmm-calibration-legend i{grid-row:span 2;width:14px;height:14px;border-radius:4px}.mmm-calibration-legend span{color:#66757f;font-size:12px}.mmm-calibration-legend strong{color:var(--mmm-navy);font-size:15px;font-variant-numeric:tabular-nums}.mmm-legend-before{border:1.5px dashed #8a9ca4;background:#7a8d9629}.mmm-legend-experiment{background:#8dc63f73}.mmm-legend-after{background:var(--mmm-c-tv)}.mmm-dark{color:#e6eef2;background:radial-gradient(circle at 85% 10%,rgba(141,198,63,.14),transparent 30%),linear-gradient(160deg,#072f4d,#05263f)}.mmm-dark h2{color:#fff}.mmm-dark .mmm-eyebrow{color:#a8d86a}.mmm-dark .mmm-heading>p{color:#e6eef2c7}.mmm-dark .mmm-heading>p.mmm-models{display:inline-flex;align-items:center;gap:10px;padding:10px 16px;border:1px solid rgba(168,216,106,.35);border-radius:999px;color:#e6eef2;background:#8dc63f1a;font-size:15px}.mmm-models svg{flex:0 0 auto;color:#a8d86a}.mmm-models strong{color:#fff}.mmm-steps{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin:0;padding:0;list-style:none}.mmm-steps li{padding:24px;border:1px solid rgba(255,255,255,.12);border-radius:16px;background:#ffffff0a}.mmm-steps li>div{display:flex;align-items:center;justify-content:space-between;color:#a8d86a}.mmm-steps li>div span{color:#ffffff73;font-size:12px;font-weight:700}.mmm-steps h3{margin:22px 0 8px;color:#fff;font-size:19px}.mmm-steps p{margin:0;color:#e6eef2bd;font-size:14px;line-height:1.6}.mmm-lists{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;margin-top:16px}.mmm-lists article{padding:26px;border-radius:16px;color:var(--mmm-ink);background:#fff}.mmm-lists h3{display:flex;align-items:center;gap:10px;margin:0 0 16px;color:var(--mmm-navy);font-size:19px}.mmm-lists h3 svg{color:var(--mmm-green-ink)}.mmm-lists ul{display:grid;gap:10px;margin:0;padding:0;list-style:none}.mmm-lists li{display:flex;align-items:flex-start;gap:10px;color:var(--mmm-muted);font-size:14.5px;line-height:1.45}.mmm-lists li svg{flex:0 0 auto;margin-top:2px;color:var(--mmm-green-ink)}.mmm-cta{padding:84px 0;background:linear-gradient(135deg,#072f4d,#0b3d61)}.mmm-cta-inner{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:40px;align-items:center}.mmm-cta h2{color:#fff}.mmm-cta .mmm-eyebrow{color:#a8d86a}.mmm-cta p{max-width:640px;margin:16px 0 0;color:#e6eef2cc;font-size:16px;line-height:1.6}@keyframes mmmPulse{0%{opacity:.9;transform:scale(1)}to{opacity:0;transform:scale(2.4)}}@media (max-width: 1180px){.mmm-shell{width:min(100% - 64px,1376px)}.mmm-hero-grid,.mmm-split,.mmm-split.is-reversed,.mmm-intro-grid,.mmm-explorer-layout{grid-template-columns:minmax(0,1fr);gap:40px}.mmm-split.is-reversed .mmm-split-copy{order:0}.mmm-concepts{grid-template-columns:repeat(3,minmax(0,1fr))}.mmm-steps{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (max-width: 760px){.mmm-shell{width:calc(100% - 32px)}.mmm-hero{padding:36px 0 48px}.mmm-section{padding:68px 0}.mmm-index{top:78px}.mmm-contrast{grid-template-columns:minmax(0,1fr)}.mmm-contrast-arrow{justify-self:center;transform:rotate(90deg)}.mmm-concepts,.mmm-steps,.mmm-lists,.mmm-calibration-legend{grid-template-columns:minmax(0,1fr)}.mmm-explorer-readout{grid-template-columns:repeat(2,minmax(0,1fr))}.mmm-explorer-readout .mmm-verdict{grid-column:1 / -1}.mmm-explorer-controls{grid-template-columns:minmax(0,1fr)}.mmm-chart-body{padding:12px 12px 16px;overflow-x:auto}.mmm-chart-body svg.mmm-plot{min-width:520px}.mmm-chart-split>*{min-width:0}.mmm-chart-hero .mmm-chart-body{overflow-x:visible}.mmm-lanes-scroll{overflow-x:auto;margin-inline:-4px;padding-inline:4px}.mmm-chart-hero .mmm-chart-body{padding-inline:16px}.mmm-chart-hero .mmm-chart-body svg.mmm-plot{min-width:0}.mmm-hero-readout{gap:16px;padding-block:20px}.mmm-hero-readout>div+div{padding-left:16px}.mmm-hero-readout span{font-size:11px}.mmm-hero-readout small{font-size:10px}.mmm-week-inspector{padding:14px}.mmm-week-inspector dl{row-gap:14px}.mmm-chart-hero .mmm-chart-toolbar{padding:18px 16px}.mmm-chart-toolbar strong{font-size:16px}.mmm-chart-toolbar small{display:none}.mmm-week-inspector p{flex-wrap:wrap}.mmm-week-inspector dl{grid-template-columns:repeat(2,minmax(0,1fr))}.mmm-table{min-width:0;font-size:13px}.mmm-table th,.mmm-table td{padding:9px 5px}.mmm-table th:first-child{white-space:normal}.mmm-table td:last-child{white-space:normal}.mmm-chart-toolbar{padding:10px 12px}.mmm-cta-inner{grid-template-columns:minmax(0,1fr)}}@media (max-width: 420px){.mmm-revenue-plot .mmm-month-1{display:none}.mmm-revenue-plot .mmm-grid text,.mmm-revenue-plot .mmm-axis-label{font-size:19px}.mmm-week-controls button{width:34px;height:34px}.mmm-stat-row,.mmm-stat-row.is-two-by-two{grid-template-columns:minmax(0,1fr)}}.mmm-plot,.mmm-detail-plot{min-width:0;outline:none}.mmm-plot .recharts-surface,.mmm-detail-plot .recharts-surface{overflow:visible}.mmm-plot .recharts-wrapper:focus-visible{outline:2px solid #82b63f;outline-offset:3px;border-radius:6px}.mmm-revenue-heading{align-items:center}.mmm-view-toggle{display:flex;padding:3px;gap:2px;border:1px solid #e4ebee;border-radius:8px;background:#f5f8f9}.mmm-view-toggle button{padding:6px 10px;border:0;border-radius:5px;font:inherit;font-size:11px;color:#71838d;background:transparent;cursor:pointer}.mmm-view-toggle button[aria-pressed=true]{color:#123b56;background:#fff;box-shadow:0 1px 4px #123b5614}.mmm-lanes-legend .mmm-key-contribution{width:12px;height:9px;border-radius:2px;background:#d3e8b9}.mmm-week-factors{padding-bottom:18px}.mmm-factor-choice{display:flex;align-items:center;justify-content:space-between;gap:12px;padding-bottom:14px;color:#71838d;font-size:12px}.mmm-factor-choice select{max-width:75%;padding:7px 10px;border:1px solid #dce6e9;border-radius:6px;background:#fff;color:#123b56;font:inherit}.mmm-factor-context{display:flex;flex-wrap:wrap;gap:8px 20px;margin-top:12px;font-size:11px;color:#71838d}.mmm-factor-context b{margin-left:5px;color:#365e78;font-weight:550}.mmm-scenario-summary{display:grid;gap:4px;padding:4px 0 18px}.mmm-scenario-title{color:#123b56;font-size:13px;font-weight:600}.mmm-scenario-detail{color:#71838d;font-size:11px}.mmm-scenario-gain{color:#4f7900;font-size:13px}.mmm-page{--mmm-c-tv: #244f70;--mmm-c-meta: #289eaa;--mmm-c-search: #82b63f;--mmm-c-ifood: #dda349}@media (max-width: 760px){.mmm-chart-body{overflow:visible}.mmm-chart-hero .mmm-chart-body{padding-inline:12px}.mmm-revenue-heading{gap:6px}.mmm-revenue-heading>span{font-size:11px}.mmm-revenue-heading>span small{display:block;font-size:10px;font-weight:400;margin-top:3px}.mmm-view-toggle button{padding:6px 8px;font-size:10px}.mmm-reallocation .mmm-table-scroll{overflow-x:auto}}
